Bitcoin represents a shift in how people think about value and ownership. For some, it's the ultimate scarce asset — even more so than gold. For others, it’s a way to diversify in a fast-changing financial world. Some are drawn by the technology. Others by the potential for long-term growth. And many simply want to learn more and get a little exposure.

While Bitcoin has been challenged, scrutinised, and declared "dead" more than a few times, it hasn’t broken. It continues to gain traction across institutions, governments, and everyday individuals alike.

But owning Bitcoin isn’t just about buying it — it’s about understanding how to store and protect it.

• Some see it as the most limited supply asset on earth, even more so than gold.

• Some want a hedge against uncertainty or central bank policy shifts.

• Some are drawn to digital ownership and decentralised systems.

• Others have simply seen the long-term price trajectory and say, “I want a little exposure.”

• Some believe holding just 0.1 BTC could be a game-changer in the decades ahead.

It’s easy to buy Bitcoin — but that’s not the same as owning it securely. We’ve all heard the stories:

• Lost seed phrases.

• Forgotten passwords.

• Exchange hacks or platform collapses.

Digital assets empower you to be your own bank — but with that comes responsibility. Without safe practices or trusted guidance, you could lose access to your holdings permanently.

Whether you choose self-custody or prefer working with a broker, understanding these risks is key.

• Founded in 2016, focused exclusively on secure digital asset brokerage and custody.

• Direct access to a personal broker — 24/7. No chatbots. You can always speak to a real human who knows your portfolio.

• Segregated wallets for every client — your crypto is held 1:1 and never pooled, lent, or exposed to counterparty risk.

• Institutional-grade custody solutions using Fireblocks and Multi‑Party Computation (MPC) — the same technology used by major banks and funds.

• Simple, flat brokerage fee (~3.5%) — no hidden charges or platform traps.